I’m a creative leader with over 18 years of experience in brand storytelling and design innovation. I’m passionate about building empowered and collaborative teams and creating environments where design is a valued and strategic driver.

My background is deeply rooted in graphic design and photography, where I cut my teeth crossing over from traditional print mediums to digital in the mid-2000s. I know how to identify what creatives need (and don’t need) and how much time (and money) it actually takes to make it pop.

Let’s talk about:
• Design systems
• Streamlining workflows
• Brand & creative strategy
• Brand identity
• Photo & video art direction
• Photoshoot production
• On-set art direction
• Inclusive & accessible design
• Management & mentorship
• Team building